After the release of the first edition on amazon, this book became a best seller in the middle east and north Africa region (MENA), and was reprinted 7 times in both Arabic and English. It serves as a guide for startup owners to avoid common mistakes leading to startup failures. The book covers everything you need to know to create and run a startup. Includes 85 tips, real life business cases from all over the world, with each tip. More than one third of the tips, are specific to those starting a business in Saudi Arabia, the largest economy in the MENA region. Tips address major startup concerns such as choosing a business for your startup, choosing your partners, getting around local rules and regulations, growing and running your business, and Identifying suitable sources of Funding. The author, throughout his 20 plus years of experience, has co-founded 7 successful startups, successfully exited 4, and he has won numerous awards as an entrepreneur including the Saudi fast growth 100 three times, and Arabia 500, before turning to investment. As an investor, he led Sirb business angles for 4 years, structured and ran a number of venture capital funds, leading several angel and VC deals.