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Barnes and Noble

Alliances and Co-Evolution: Insights from the Banking Sector

Current price: $109.99
Alliances and Co-Evolution: Insights from the Banking Sector
Alliances and Co-Evolution: Insights from the Banking Sector

Barnes and Noble

Alliances and Co-Evolution: Insights from the Banking Sector

Current price: $109.99
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Size: Hardcover

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Alliances and Co-Evolution provides alliance managers, consultants and academics with a detailed analysis covering 23 years of the growth and decline of three lifecycles of alliances. This analysis links structural change in the European macro-environment with corporate alliance strategies. It differentiates between strategic alliances and infrastructure alliances with their differing strategic drivers, and proposes a Co-Evolution model to explain, monitor and manage the development of alliances over time.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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