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Barnes and Noble

Always On: Language in an Online and Mobile World

Current price: $32.99
Always On: Language in an Online and Mobile World
Always On: Language in an Online and Mobile World

Barnes and Noble

Always On: Language in an Online and Mobile World

Current price: $32.99
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In
Always On
, Naomi S. Baron reveals that online and mobile technologies—including instant messaging, cell phones, multitasking, Facebook, blogs, and wikis—are profoundly influencing how we read and write, speak and listen, but not in the ways we might suppose. Baron draws on a decade of research to provide an eye-opening look at language in an online and mobile world. She reveals for instance that email, IM, and text messaging have had surprisingly little impact on student writing. Electronic media has magnified the laid-back "whatever" attitude toward formal writing that young people everywhere have embraced, but it is not a cause of it. A more troubling trend, according to Baron, is the myriad ways in which we block incoming IMs, camouflage ourselves on Facebook, and use ring tones or caller ID to screen incoming calls on our mobile phones. Our ability to decide who to talk to, she argues, is likely to be among the most lasting influences that information technology has upon the ways we communicate with one another. Moreover, as more and more people are "always on" one technology or another—whether communicating, working, or just surfing the web or playing games—we have to ask what kind of people we are becoming, as individuals and as family members or friends, if the relationships we form must increasingly compete for our attention with digital media.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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