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Barnes and Noble

American Advertising Cookbooks: How Corporations Taught Us to Love Bananas, Spam, and Jell-O

Current price: $29.95
American Advertising Cookbooks: How Corporations Taught Us to Love Bananas, Spam, and Jell-O
American Advertising Cookbooks: How Corporations Taught Us to Love Bananas, Spam, and Jell-O

Barnes and Noble

American Advertising Cookbooks: How Corporations Taught Us to Love Bananas, Spam, and Jell-O

Current price: $29.95
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is a deeply researched and entertaining survey of twentieth century American food. Connecting cultural, social, and geopolitical aspects, author Christina Ward ( , Process 2017) uses her expertise to tell the fascinating and often infuriating story of American culinary culture. Readers will learn of the role bananas played in the Iran-Contra scandal, how Sigmund Freud's nephew decided Carmen Miranda would wear fruit on her head, and how Puritans built an empire on pineapples. American food history is rife with crackpots, do-gooders, con men, and scientists all trying to build a better America-while some were getting rich in the process. Loaded with full-color images, Ward pulls recipes and images from her vast collection of cookbooks and a wide swath of historical advertisements to show the influence of corporations on our food trends. Though easy to mock, once you learn the true history, you will never look at Jell-O the same way again!

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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