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Barnes and Noble

Applications of Conditioning Theory

Current price: $160.00
Applications of Conditioning Theory
Applications of Conditioning Theory

Barnes and Noble

Applications of Conditioning Theory

Current price: $160.00
Loading Inventory...

Size: Hardcover

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This brief gives rise to three main themes. First, the book describes some of the reasons underlying the adoption of the conditioning paradigm and the epistemological advantages of the paradigm for behaviour modification. Second, a number of chapters discuss the current trends in specific areas of applied psychology where conditioning principles play an important heuristic role. These chapters deal with the uses made of conditioning theory in the areas of mental handicap, psychiatric therapy, work organizations, and the treatment of brain injury. Third, later chapters discuss some of the more recent theoretical developments in the field of behaviour modification/therapy, in particular the drift from strict behaviouristic applications of conditioning principles to more cognitive ones.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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