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Barnes and Noble

British Manufacturing Investment Overseas (RLE International Business)

Current price: $61.99
British Manufacturing Investment Overseas (RLE International Business)
British Manufacturing Investment Overseas (RLE International Business)

Barnes and Noble

British Manufacturing Investment Overseas (RLE International Business)

Current price: $61.99
Loading Inventory...

Size: Hardcover

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This study analyses the causes of British manufacturing investment overseas, focusing primarily on the period from the mid 1960s to the mid 1980s. During these years there were significant changes in UK direct investment and this book represented the first major analysis of these changes based on detailed case studies of British international firms.
The early chapters assess the available statistical evidence and the theories of overseas investment that had hitherto been put forward. The authors emphasize the need for recognizing the dynamic and varied nature of firms and the relevance of their historical development in order to understand business decision-making.
Through a detailed consideration of the activities of a large sample of companies, the book explains why they manufacture abroad and assesses the overall consequences for the British economy of its overseas investment.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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