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Barnes and Noble

Chief Technology Officer: Defining the Responsibilities of Senior Technical Executive

Current price: $21.95
Chief Technology Officer: Defining the Responsibilities of Senior Technical Executive
Chief Technology Officer: Defining the Responsibilities of Senior Technical Executive

Barnes and Noble

Chief Technology Officer: Defining the Responsibilities of Senior Technical Executive

Current price: $21.95
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Size: Paperback

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is the first book of its kind to dissect this pivotal role within modern corporations. It provides a disciplined examination of the CTO's position, unveiling the multifaceted responsibilities that range from technology foresight to corporate governance. The book presents a rich tapestry of insights drawn from the forefront of business giants such as General Electric, Motorola, Cisco, Intel, and Microsoft, where technology awareness is not just part of the executive vocabulary but the core of strategic decision-making. Through this book, you will explore the six archetypes of CTO roles that pervade industry, encapsulating the unique challenges and contributions of technology leaders in both colossal enterprises and nimble startups. It imparts a holistic framework that dissects the nuances of the job, from monitoring emerging technologies to guiding R&D investments, assessing mergers and acquisitions, engaging with media, and influencing professional groups. Our narrative delves into how industry titans like GE's Jeffery Immelt and Scott Donnelly have recalibrated their corporate compass to harness the winds of technological change. The book underscores the transformational impact of the CTO, detailing how this role is pivotal in transmuting innovative ideas into market-defining products and services, thereby carving out a competitive edge. The book unfolds in three compelling parts. Initially, it embarks on the evolution and escalating significance of technology leadership, elucidating how the CTO role is reshaping business landscapes. Subsequently, it ventures into the synergy between the CTO and innovation within the hallowed halls of R&D and the bustling arenas of business units. Finally, it offers a gallery of industry-specific vignettes, showcasing the distinct responsibilities of CTOs across a diversity of sectors including manufacturing, defense, government, and small businesses. At its heart, is a clarion call to those positioned at the helm of technology within their organizations. It addresses the shifting responsibilities from traditional roles like the Director of R&D and the CIO to the CTO, whose remit extends beyond internal IT management to encompass the broader horizon of market and financial gains. The book is not merely a collection of theories but a nexus of real-world experiences, practical research, and strategic foresight from practicing CTOs, leading academics, and innovative corporations. It is a treasure trove of best practices, academic principles, and seasoned experiences, equipping current and prospective technology executives with the wisdom and tools to excel.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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