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Barnes and Noble

Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics

Current price: $105.00
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics

Barnes and Noble

Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics

Current price: $105.00
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Size: Hardcover

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Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, self-regulation, ethical considerations, and compulsive buying.
Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics
presents a model on consumer trait predictors of compulsive buying as well as guidelines for consumers, government policymakers, and companies.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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