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Barnes and Noble

Creativity and Innovation: A New Theory of Ideas

Current price: $99.99
Creativity and Innovation: A New Theory of Ideas
Creativity and Innovation: A New Theory of Ideas

Barnes and Noble

Creativity and Innovation: A New Theory of Ideas

Current price: $99.99
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The theory proposed shows how new ideas emerge from contexts that rely on mechanisms, which were originally built on older and more central ideas. It demonstrates how these mechanisms help instantiate different perspectives on the same idea in variegated manners. By applying their theory to a variety of bat and ball sports, the authors illustrate the role that primitive ideas have on sports innovation, and explore further avenues for employing the theory ina number of different situations. This original book will be of interest to anyone who wishes to gain a deeper understanding of the processes of innovation and creativity, developed within a complex framework of ideas.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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