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Barnes and Noble

Determinants of Innovative Behaviour: A Firm's Internal Practices and its External Environment

Current price: $54.99
Determinants of Innovative Behaviour: A Firm's Internal Practices and its External Environment
Determinants of Innovative Behaviour: A Firm's Internal Practices and its External Environment

Barnes and Noble

Determinants of Innovative Behaviour: A Firm's Internal Practices and its External Environment

Current price: $54.99
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A rich overview of current research on determinants of innovative behaviour. It is a unique work as it illuminates these from different perspectives such as, economics, management and psychology. Using several methods of analysis, it shows what specific determinants are predominant in explaining firm performance on innovation.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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