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Barnes and Noble

Differential-Display Reverse Transcription-PCR (DDRT-PCR) / Edition 1

Current price: $109.99
Differential-Display Reverse Transcription-PCR (DDRT-PCR) / Edition 1
Differential-Display Reverse Transcription-PCR (DDRT-PCR) / Edition 1

Barnes and Noble

Differential-Display Reverse Transcription-PCR (DDRT-PCR) / Edition 1

Current price: $109.99
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Identification of differentially expressed genes is one of the major challenges in molecular biology. Several techniques allow the cloning of such sequences. However, methods such as RNA subtraction or differential hybridization are time-consuming and require large amounts of mRNA.
Recently, a new approach has successfully been developed: Differential-Display Reverse Transcription-PCR (DDRT-PCR). This technique has been proven to be highly effective in identifying sequences that are differentially expressed in various cell types. The most striking advantage is, however, that only nanograms of total RNA are sufficient. Thus every mRNA species expressed in the cell system can be investigated, even those present at very low levels.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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