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Barnes and Noble

Driving Entrepreneurship Southeast Asia

Current price: $180.00
Driving Entrepreneurship Southeast Asia
Driving Entrepreneurship Southeast Asia

Barnes and Noble

Driving Entrepreneurship Southeast Asia

Current price: $180.00
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Size: Hardcover

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The book questions the role of entrepreneurship in the Southeast Asian context. It also provides a historical analysis of how entrepreneurship is influenced by the history of individual Southeast Asian countries. It goes on to examine heritage tourism to explore how entrepreneurship is embedded in cultural and social endeavours, and explores how digital technologies and innovations are leading change in the region’s business ecosystems. The book closes by examining the effects of the pandemic from a risk management perspective to show the interrelationship between crisis management and innovation, before highlighting areas for future research. The comprehensive coverage of different countries within Southeast Asia regarding their entrepreneurial initiatives will enrich the existing literature and will be a useful reference to scholars researching entrepreneurship.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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