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Barnes and Noble

Experiencing The Impossible: Science of Magic

Current price: $27.95
Experiencing The Impossible: Science of Magic
Experiencing The Impossible: Science of Magic

Barnes and Noble

Experiencing The Impossible: Science of Magic

Current price: $27.95
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Size: Hardcover

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This thought-provoking tour through the science of magic will make you question what you know about your brain and your reality.
A psychologist and magician shows how the scientific study of magic reveals intriguing—and often unsettling—insights into the mysteries of the human mind.
What do we see when we watch a magician pull a rabbit out of a hat or read a person’s mind? We are captivated by an illusion; we applaud the fact that we have been fooled. Why do we enjoy experiencing what seems clearly impossible, or at least beyond our powers of explanation? In
Experiencing the Impossible
, Gustav Kuhn examines the psychological processes that underpin our experience of magic.
Kuhn, a psychologist and a magician, reveals the intriguing—and often unsettling—insights into the human mind that the scientific study of magic provides. Magic, Kuhn explains, creates a cognitive conflict between what we believe to be true (for example, a rabbit could not be in that hat) and what we experience (a rabbit has just come out of that hat!). Drawing on the latest psychological, neurological, and philosophical research, he suggests that misdirection is at the heart of all magic tricks, and he offers a scientific theory of misdirection. He explores, among other topics, our propensity for magical thinking, the malleability of our perceptual experiences, forgetting and misremembering, free will and mind control, and how magic is applied outside entertainment—the use of illusion in human-computer interaction, politics, warfare, and elsewhere.
We may be surprised to learn how little of the world we actually perceive, how little we can trust what we see and remember, and how little we are in charge of our thoughts and actions. Exploring magic, Kuhn illuminates the complex—and almost magical—mechanisms underlying our daily activities.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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