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Barnes and Noble

Fundamental Determinants of Entrepreneurial Behaviour

Current price: $54.99
Fundamental Determinants of Entrepreneurial Behaviour
Fundamental Determinants of Entrepreneurial Behaviour

Barnes and Noble

Fundamental Determinants of Entrepreneurial Behaviour

Current price: $54.99
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Foreword In the academic field of entrepreneurship a multitude of research about the - tives regarding the new venture creation has been conducted. But we still don’t understand how people – especially students – develop their founding intentions. The knowledge about influencing factors that foster or impede this process and about differences between male and female entrepreneurs is also not sufficient. In this remarkable book the author, Christian Scheiner, presents the results of several empirical studies which he recently conducted. Based on an innovative model which integrates proven theoretical concepts like “planned behaviour”, “organisational socialisation”, “gender theory” and “social learning”, the author is able to identify main influencing factors upon the founding intentions of (- tential) academic entrepreneurs. He also delivers empirical evidence that the founding motives as well as the intentions itself differ between German and Br- ish students. These and many other empirical results that are presented and discussed in this book are finally transformed into recommendations of how to enhance entrep- neurial education, especially in universities. The author finally presents a survey of entrepreneurial initiatives that are already fostering the entrepreneurial acti- ties of academic and non-academic founders in Germany. Based on excellent research, this book offers new and innovative insights in the “early phases” of the new venture creation process. It can be highly recomme- ed for researchers as well as practitioners who are engaged in the field of ent- preneurial education. Prof. Dr. Kai-Ingo Voigt

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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