Originally published by Stevenson, Inc., this practical resource features important fundraising principles and techniques for small charities and nonprofit organizations that do not have the resources to support robust fundraising plans.
Important topics covered include:
Development plans
Developing fundraising plans
First-time fundraising efforts
Annual operational plans
Donor calls
Major gift solicitations
Phonathons and direct mail on a shoestring budget
Endowments
Event planning
Participation rates
Bequests
Fundraising consultants
Sponsorship revenue
First-time solicitor training
Social media outreach
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.