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Barnes and Noble

Globalization: A Key Idea for Business and Society

Current price: $120.00
Globalization: A Key Idea for Business and Society
Globalization: A Key Idea for Business and Society

Barnes and Noble

Globalization: A Key Idea for Business and Society

Current price: $120.00
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Size: Hardcover

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Globalization: A Key Idea for Business and Society
analyzes today’s process of global integration. Globalization is seen as a complex phenomenon, the drivers of which are of a technological, institutional, cultural and, not least, political nature.
The book includes a historical analysis of the rise, and fall, of the “first globalization” wave which took place between the end of the Napoleonic Wars and the Great War. The chapters focus on the measurement of the global integration process, on the in-depth analysis of the above mentioned “drivers”, and on some of the actors playing a relevant role in the process itself – multinational companies and governments as owners of global companies. The conclusion of the book provides a perspective on the current “globalization backlash”, its determinants and possible future alternative scenarios.
This book is an ideal resource for students and practitioners interested in past, present and future globalization.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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