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Barnes and Noble

Green Marketing: A Case Study of the Sub-Industry Turkey

Current price: $54.99
Green Marketing: A Case Study of the Sub-Industry Turkey
Green Marketing: A Case Study of the Sub-Industry Turkey

Barnes and Noble

Green Marketing: A Case Study of the Sub-Industry Turkey

Current price: $54.99
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Size: Hardcover

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Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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