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Barnes and Noble

HIV / AIDS, Health and the Media in China / Edition 1

Current price: $58.99
HIV / AIDS, Health and the Media in China / Edition 1
HIV / AIDS, Health and the Media in China / Edition 1

Barnes and Noble

HIV / AIDS, Health and the Media in China / Edition 1

Current price: $58.99
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By illustrating how HIV/AIDS is portrayed as a non-Han and racialized disease affecting specific bodies, races and places, the author argues that this discourse has had the effect of distancing many Chinese from the perceived possibility of infection, thus compromising the effectiveness of public health campaigns on HIV/AIDS. The book suggests that the key to combating the spread of HIV/AIDS lies in challenging the ways in which the disease is portrayed in China’s media, rather than simply by continuing with the current strategy to educate more people.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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