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Barnes and Noble

International Manufacturing Strategies: Context, Content and Change

Current price: $219.99
International Manufacturing Strategies: Context, Content and Change
International Manufacturing Strategies: Context, Content and Change

Barnes and Noble

International Manufacturing Strategies: Context, Content and Change

Current price: $219.99
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Over the last twenty years, there has been an increasing number of factors that have placed the manufacturing strategies of companies and countries in a global context. This book reviews and addresses the global manufacturing strategy area through research in the four major economic areas of the world: Europe, North America, Latin America and Asia. International Manufacturing Strategies: Context, Content and Change is the result of a single major research project undertaken in twenty countries, focusing on the manufacturing strategies and practices in each, and uses research data to focus on factors specific to industrial countries or regions and those which are common across the group of countries or the entire sample The core of this book is a set of chapters reviewing individual countries. Each country is reviewed in a format with an overall common approach: the socio-economic background; the distinctive results for that country from the research and the link between the two. Most will be illustrated by a small case study of a company. Following this is an integrating review of the findings from various countries, the different trajectories followed, and the impact on external variables and the socioeconomic context on those. The final part of the book is devoted to new ideas and developments in functional areas and in manufacturing strategy that have been developed from the analysis conducted during the research.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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