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Barnes and Noble

Internet Turnaround: The Use of Internet Marketing to Turnaround Company

Current price: $20.00
Internet Turnaround: The Use of Internet Marketing to Turnaround Company
Internet Turnaround: The Use of Internet Marketing to Turnaround Company

Barnes and Noble

Internet Turnaround: The Use of Internet Marketing to Turnaround Company

Current price: $20.00
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Whether you are planning an internet start-up, or you have a current online business; whether your business is thriving, or it needs a boost, this all-purpose, no-nonenses guide to internet marketing will set you on the right track to business success. This book will bring you there. Unlike most books on navigating the internet as a business, this book targets both theory and practice for successful interent ventures. It leaves little to the imagination in terms of what strategies work and how you go about implementing them. It also provides detailed case summaries of successful internet entrepreneurs and marketing gurus, whose names alone should generate celebrity-like recognition for the work they've done in this (still) new and exciting field. This book will show you how to turn your company around in no time using proven interent marketing techniques. Above all, be open-minded and be creative. Use this book as a guide and a reference, you can't go wrong.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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