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Barnes and Noble

Is It Time to Start Exporting Europe?: Lessons learnt from exporters globally

Current price: $26.95
Is It Time to Start Exporting Europe?: Lessons learnt from exporters globally
Is It Time to Start Exporting Europe?: Lessons learnt from exporters globally

Barnes and Noble

Is It Time to Start Exporting Europe?: Lessons learnt from exporters globally

Current price: $26.95
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Size: Paperback

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Are you a non-European business looking to enter the European market? There are a number of questions you may be wondering about, like: In her new book, Christelle Damiens will help you navigate the European market, examining the latest trends and their impact for businesses, and the current opportunities for technology-based businesses. In , Christelle shares the stories of a diverse range of technology-based company CEOs and senior professionals, examining the European entry strategy of each business, the challenges they encountered and their recipes for success. Using her 25 years of experience in this market, Christelle compiles the companies' learnings at the different stages of their journey and provides insight into what they wish they had done differently. This book is also valuable if you are already in the European market and are wondering why sales have slowed ir you are facing challenges you don't know how to overcome.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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