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Barnes and Noble

Knowledge and Innovation Business Industry: The Importance of Using Others

Current price: $58.99
Knowledge and Innovation Business Industry: The Importance of Using Others
Knowledge and Innovation Business Industry: The Importance of Using Others

Barnes and Noble

Knowledge and Innovation Business Industry: The Importance of Using Others

Current price: $58.99
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Size: Paperback

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Provocative and reflective, this volume on the notion of knowledge and innovation in the business industry provides readers with a holistic approach to the subject of ‘knowledge’.
Structuring their arguments around four case studies of innovation within four entirely different contexts, Håkansson and Waluszewski invite the business-minded reader to consider the costs of adopting new knowledge and innovation within a business setting.
This book:
questions the long-held assumption that new knowledge and innovation are universally advantageous
follows the tremor of an innovation as new knowledge reverberates through, or is dampened by the larger economic community - including cultural structures, the industrial standards and the foundational assumptions that rule a particular economic domain
focuses in particular on the interfaces where the innovative agent connects to its customers, suppliers and competitors.
An ideal reference source for postgraduate students taking advanced courses in science and technology studies, innovation management, industrial marketing and purchasing, technological development and innovation systems.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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