Soft as a *pillow*, this bag flaunts a spacious interior and multiple handles for all your needs (because function is the Danish way). Soft as a *pillow*, this bag flaunts a spacious interior and multiple handles for all your needs (because function is the Danish way). Mads Nørgaard – Copenhagen is a Danish fashion house founded in 1986 by designer and Copenhagen native Mads Nørgaard. Inspired by the city's diversity, art, and culture, the feminine and masculine collections prioritize quality, the environment, and a life-long love for stripes.