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Barnes and Noble

Management in China during the Age of Reform

Current price: $60.99
Management in China during the Age of Reform
Management in China during the Age of Reform

Barnes and Noble

Management in China during the Age of Reform

Current price: $60.99
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China has already become the world's third largest economic power, and it currently presents enormous business opportunities. Yet there is still a dearth of information in the West about how Chinese firms are run. Professor Child covers the development of Chinese management during the period of economic reform in a number of areas including enterprise leadership, decision making, the management of marketing and purchasing transactions, the work roles of senior managers, personnel practices and reward systems. The experience of foreign firms entering joint ventures with Chinese enterprise is also reviewed in detail.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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