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Barnes and Noble

Marketing Strategies and Distribution Channels for Foreign Companies Japan

Current price: $180.00
Marketing Strategies and Distribution Channels for Foreign Companies Japan
Marketing Strategies and Distribution Channels for Foreign Companies Japan

Barnes and Noble

Marketing Strategies and Distribution Channels for Foreign Companies Japan

Current price: $180.00
Loading Inventory...

Size: Hardcover

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This book gives an account of concrete market situations and describes marketing strategies and distribution channels of German manufacturing firms, German and foreign trading firms and Japanese partner firms on the Japanese market in important product areas.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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