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Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen
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Barnes and Noble
Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen
Current price: $49.99
Barnes and Noble
Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen
Current price: $49.99
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Dieses Buch behandelt die Marketingimplementierung erstmals systematisch und umfassend. Zudem bieten drei Langzeitfallstudien Hinweise für eines der zentralen Probleme ostdeutscher Unternehmen bei der Erlangung der Wettbewerbsfähigkeit.
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More About Barnes and Noble at MarketFair Shoppes
Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.
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