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Barnes and Noble

Multinationals, Technology & Competitiveness (RLE International Business) / Edition 1

Current price: $58.99
Multinationals, Technology & Competitiveness (RLE International Business) / Edition 1
Multinationals, Technology & Competitiveness (RLE International Business) / Edition 1

Barnes and Noble

Multinationals, Technology & Competitiveness (RLE International Business) / Edition 1

Current price: $58.99
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This book explores some aspects of the interface between technology, competitiveness and the role of multinational enterprises in the world economy. This group of essays stresses the role of asset creation and usage, rather than reliance on natural factor endowments as a basis for national competitiveness and examines the role of multinational enterprises as vehicles for technological transfer, and the efficient co-ordination of economic activity across national boundaries.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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