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Barnes and Noble

National League Franchises: Team Performances Inspire Business Success

Current price: $54.99
National League Franchises: Team Performances Inspire Business Success
National League Franchises: Team Performances Inspire Business Success

Barnes and Noble

National League Franchises: Team Performances Inspire Business Success

Current price: $54.99
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This brief analyzes each of the Major League Baseball (MLB) franchises in the National League and their past regular-season and postseason records and financial performances while operating as competitive, popular, and profitable or unprofitable enterprises. Using sport-specific information and relevant demographic, economic, and financial data, this brief will highlight when and how well these MLB teams performed and the financial status and significance of their organization as a member of an elite professional baseball league. The brief also investigates the success of teams in terms of wins and losses based on home attendance at their ballparks, market value, and revenue. Furthermore, it compares the history, productivity, and prosperity of the franchises among rivals in their division like the Atlanta Braves and New York Mets in the National League East Division, Chicago Cubs and Cincinnati Reds in the Central Division, and Los Angeles Dodgers and San Francisco Giants in the West Division. This brief will be on interest to practitioners and scholars who research the sports industry, college and university professors who teach undergraduate and graduate students majoring in sports administration, business, economics and management, and fans of the sport.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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