From the pavement to the path less traveled, the signature CloudTec® and so-explosive Speedboard® powers the Cloud 5 Coast Sneakers to perform all day. Even better? Their light weight, fully collapsible upper, and no-slip, kick-down heel make it the ultimate packable summer travel shoe. From the pavement to the path less traveled, the signature CloudTec® and so-explosive Speedboard® powers the Cloud 5 Coast Sneakers to perform all day. Even better? Their light weight, fully collapsible upper, and no-slip, kick-down heel make it the ultimate packable summer travel shoe. On was born in the Swiss Alps with one goal: to revolutionize the sensation of running by empowering all to run on clouds. Thirteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel, and accessories for high-performance running, outdoor, and all-day activities. Fueled by customer recommendation, On’s award-winning CloudTec® innovation, purposeful design, and groundbreaking strides in sportswear’s circular economy have attracted a fast-growing global fan base — inspiring humans to explore, discover and dream on.