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Barnes and Noble

Online Fundraising Essentials / Edition 2

Current price: $69.95
Online Fundraising Essentials / Edition 2
Online Fundraising Essentials / Edition 2

Barnes and Noble

Online Fundraising Essentials / Edition 2

Current price: $69.95
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Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for generating more online contributions and leveraging websites for fundraising. It is filled with ways to engage visitors, communicate with donors, and add  interactivity, revenue-generating online events and funding opportunities to an organization’s website.
Important topics covered include:
Integrating fundraising into websites
Social media
Building lists
Online tools
Online donor engagement
Blogs
Online events
Online surveys
Online giving
Attracting prospective donors
Community building
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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