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Online Political Communication: How to Use the Web Build Consensus and Boost Participation
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Barnes and Noble
Online Political Communication: How to Use the Web Build Consensus and Boost Participation
Current price: $54.99
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Barnes and Noble
Online Political Communication: How to Use the Web Build Consensus and Boost Participation
Current price: $54.99
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Size: Hardcover
*Product Information may vary - to confirm product availability, pricing, and additional information please contact Barnes and Noble
This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.