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Barnes and Noble

Orchestrating Success: Improve Control of the Business with Sales & Operations Planning / Edition 1

Current price: $68.00
Orchestrating Success: Improve Control of the Business with Sales & Operations Planning / Edition 1
Orchestrating Success: Improve Control of the Business with Sales & Operations Planning / Edition 1

Barnes and Noble

Orchestrating Success: Improve Control of the Business with Sales & Operations Planning / Edition 1

Current price: $68.00
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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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