Marketers don't need
more
data. Between keyword lists, search volumes, and backlinking opportunities, they need to unwind that data and make sense of it all. As customer behavior evolves, simple hacks and tricks aren't going to cut it if you want to get your content to Page One.
In
Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works
,
Ryan Brock
and
Toph Day
teach you how to revolutionize your approach to organic content marketing. Pillar-Based Marketing aligns your strategies with how customers
actually
behave online. You'll eliminate the guesswork in building your content strategies and dramatically improve your search engine rankings. Once you understand the psychology of digital customers, you'll acquire qualified traffic, leads, and customers more efficiently than with traditional SEO methods.
Reclaim your time with the practical strategies in
Pillar-Based Marketing.
Expand your approach from linear, keyword-focused methods and generate content that reliably gets you on Page One of search engine results.