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Barnes and Noble

Planning and Roadmapping Technological Innovations: Cases Tools

Current price: $169.99
Planning and Roadmapping Technological Innovations: Cases Tools
Planning and Roadmapping Technological Innovations: Cases Tools

Barnes and Noble

Planning and Roadmapping Technological Innovations: Cases Tools

Current price: $169.99
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Size: Hardcover

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Across industries, firms vary broadly on how they operate with respect to their Research & Development (R&D) activities. This volume presents a holistic approach to evaluating the critical elements of R&D management, including planning, organization, portfolio management, project management, and knowledge transfer—by assessing R&D management from different sectors. Featuring empirical research and in-depth case studies from industries as diverse as medical imaging, electric vehicles, and cyber security, the authors identify common features of successful R&D management, despite fundamental differences, such as company size, number of employees, industry sector, and the R&D budget. In particular, they consider the implications for decision making with respect to resource allocation and investments, such as site selection, purchasing, and cross-departmental communication.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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