"Phil Harkins has it exactly right. To be a leader is to communicate powerfully—as he does in this thoughtful book." — Business communications expert Phil Harkins helps Fortune 500 companies drive growth and increase productivity with his proven strategies. Now, this updated edition of his communications classic provides the insight and expertise you need to seize the competitive edge in your own industry. Packed with goal-oriented strategies, tools, and real-life examples from some of today’s top leaders, helps you advance both personal and organizational goals with every word you speak. This game-changing guide provides the tools you need to: * Plan, conduct, and measure powerful conversations * Use the “Tower of Power” to coach employees * Apply the four Cs of Trust: Clarity, Caring, Consistency, and Commitment * Retain your best employees * Determine your leadership competencies through the Leadership Assessment Instrument Mastering the three stages of a Powerful Conversation—from shared feelings and beliefs, to an exchange of wants and needs, to action steps and mutual commitments—will help you better manage your interactions and enhance your leadership skills. Personal and organizational success is driven by the right words used at the right time. Use to turbo-charge your career and make your company the envy of its industry.