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Barnes and Noble

Qualitative Research: A Guide to Design and Implementation / Edition 4

Current price: $52.00
Qualitative Research: A Guide to Design and Implementation / Edition 4
Qualitative Research: A Guide to Design and Implementation / Edition 4

Barnes and Noble

Qualitative Research: A Guide to Design and Implementation / Edition 4

Current price: $52.00
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The bestselling guide to qualitative research, updated and expanded
Qualitative Research
is the essential guide to understanding, designing, conducting, and presenting a qualitative research study. This fourth edition features new material covering mixed methods, action research, arts-based research, online data sources, and the latest in data analysis, including data analysis software packages as well as narrative and poetic analysis strategies. A new section offers multiple ways of presenting qualitative research findings. The reader-friendly, jargon-free style makes this book accessible to both novice and experienced researchers, emphasizing the role of a theoretical framework in designing a study while providing practical guidance.
Qualitative research reaches beyond the
what, where,
and
when
of quantitative analysis to investigate the
why
how
behind human behavior and the reasons that govern such behavior, but this presents a number of significant challenges. This guide is an invaluable reference for students and practitioners alike, providing the deep understanding that this sometimes difficult area of research requires to produce accurate results. The book contains a step-by-step guide to analyzing qualitative data and an addendum for graduate students with a template for a thesis, dissertation, or grant application.
Build a strong foundation in qualitative research theory and application
Design and implement effective qualitative research studies
Communicate findings more successfully with clear presentation
Explore data sources, data analysis tools, and the different types of research

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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