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Barnes and Noble

Race for the Mind

Current price: $14.95
Race for the Mind
Race for the Mind

Barnes and Noble

Race for the Mind

Current price: $14.95
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Size: Paperback

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A story about the audacious challenge to defeat one of our greatest socio-economic threats - Alzheimer's disease - and how the medical community and the pharmaceutical industry rise to face it. The pressure and enormous stakes of the expose the most noble and misguided aspects of our humanity. Dr. Darya Rostov, one of the greatest minds of a generation is stricken with Alzheimer's disease - she represents the 50 million people who are currently making their long journey into the night. Jack Callahan is the CEO of BioNeuro, a San Francisco biotech company developing what could be the first breakthrough for patients like Darya. Dr. Nathaniel Shah, a brilliant neurologist rises to run SNS, a rival company based in Geneva, Switzerland and hides a terrifying secret. The plot tracks Callahan and Shah, each driven by very different things and their struggle within themselves and with each other. It should be all about the patients like Rostov - but alas, we're all human - and that sometimes gets in the way.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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