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Barnes and Noble

Raisin Bran and Other Cereal Wars: 30 Years of Lobbying for the Most Famous Tiger World

Current price: $14.95
Raisin Bran and Other Cereal Wars: 30 Years of Lobbying for the Most Famous Tiger World
Raisin Bran and Other Cereal Wars: 30 Years of Lobbying for the Most Famous Tiger World

Barnes and Noble

Raisin Bran and Other Cereal Wars: 30 Years of Lobbying for the Most Famous Tiger World

Current price: $14.95
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Size: Paperback

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WHAT THEY DIDN'T TEACH YOU IN BUSINESS SCHOOL - AND WHAT YOU NEED TO KNOW. Powerful corporate interests use their lobbyists to wield influence. They impact our daily lives, but who are they and how do they operate? In this tell-it-like-it-is casual narrative, the reader gets an inside look at the life of a corporate lobbyist from someone who lived it. The book takes you from fundraisers, to the halls of Congress, to the White House and on to China, South Africa and Mexico with a stop at ground zero just days after 9/11. Raisin Bran and Other Cereal Wars provides unique insights into the widely misunderstood role of corporate government relations and how it affects public policy. It is the go-to source for anyone interested in learning more about the complex and stimulating confluence of business, law, lobbying and politics.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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