As the host of the wildly popular TV series ,which investigates online relationships to determine whether they are based on truth or fiction (spoiler: it's almost always fiction), Nev has become the Dr. Drew of online relationships. His clout in this area springs from his own experience with a deceptive online romance, about which he made a critically acclaimed 2010 documentary (also called In that film Nev coined the term "catfish" to refer to someone who creates a false online persona to reel someone into a romantic relationship. The meme spread rapidly. Now Nev brings his expertise to the page, sharing insider secrets about: -what motivates catfish -why people fall for catfish -how you can avoid being deceived -rules for dating — both online and off -how to connect authentically with others over the internet -how to turn an online relationship into a real-life relationship ...and much, much more. Peppered throughout with Nev's personal stories, this book delves deeply into the complexities of online identity. Nev shows us how our digital lives are affecting our real lives, and provides essential advice about how we should all be living and loving in the era of social media.