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Barnes and Noble

Reno's Heyday: 1931-1991

Current price: $7.99
Reno's Heyday: 1931-1991
Reno's Heyday: 1931-1991

Barnes and Noble

Reno's Heyday: 1931-1991

Current price: $7.99
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For 60 years starting in 1931, Reno was unarguably the place where things not possible elsewhere were its hallmarks—gambling, divorce, and uncomplicated weddings. Old promotional campaigns described two Renos—one for gambling and entertainment and one for outdoor activities. For locals, there were two other Renos. One was a beautiful city on a mountain river between towering peaks. It was a community of local businesses where people knew each other and were proud of its university. The other Reno was the city of casinos and top-name entertainment that attracted visitors. For most of those 60 years, the visitors' Reno increasingly crowded out the residents' Reno. But with the decline of the divorce and gambling businesses and the coming of new high-tech industries to Reno's economy, Reno's heyday may be just gearing up for a second wind.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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