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Representa��o de diferentes g�neros e sua influ�ncia no comportamento do consumidor
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Barnes and Noble
Representa��o de diferentes g�neros e sua influ�ncia no comportamento do consumidor
Current price: $40.00
Barnes and Noble
Representa��o de diferentes g�neros e sua influ�ncia no comportamento do consumidor
Current price: $40.00
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Este estudo incide basicamente sobre a sua influência no comportamento dos consumidores entre os estudantes universitários do Quénia. Em pormenor, esta investigação centra-se no impacto dos papéis dos géneros nos anúncios televisivos e nos efeitos dos anúncios televisivos na atitude da sociedade em relação às mulheres. O estudo utilizará questionários e será entregue a 20 estudantes diplomados. A análise dos dados será efectuada através do método de tabulação cruzada manual.
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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.
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