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Barnes and Noble

Reputation Matrix: Five Strategies To Increase your Visibility, Credibility, and Positive Word of Mouth in the Community and Online

Current price: $11.95
Reputation Matrix: Five Strategies To Increase your Visibility, Credibility, and Positive Word of Mouth in the Community and Online
Reputation Matrix: Five Strategies To Increase your Visibility, Credibility, and Positive Word of Mouth in the Community and Online

Barnes and Noble

Reputation Matrix: Five Strategies To Increase your Visibility, Credibility, and Positive Word of Mouth in the Community and Online

Current price: $11.95
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Top Five Strategies to Build Your Word-of-Mouth Marketing
This guidebook is for you if you run a small business and would like better word-of-mouth in the community and online.
It begins with knowing the majority of new business comes from positive word-of-mouth.
What's easy to forget -- and may be surprising -- is that positive word-of-mouth actually comes from a planned strategy.
"The Reputation Matrix turns small business marketing on its head. I am a small business owner and thought that word-of-mouth was outside of my control. Marjorie Young's book has empowered me to make word-of-mouth an active marketing practice that I cultivate rather than something I just cross my fingers and hope to receive. This is a game changer!" -Melissa Gratias, Ph.D., Productivity Coach, Speaker, and Writer

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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