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Barnes and Noble

Scrum for Sales: A B2B Guide to Agility Organization, Performance, and Management

Current price: $84.99
Scrum for Sales: A B2B Guide to Agility Organization, Performance, and Management
Scrum for Sales: A B2B Guide to Agility Organization, Performance, and Management

Barnes and Noble

Scrum for Sales: A B2B Guide to Agility Organization, Performance, and Management

Current price: $84.99
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Size: Hardcover

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Many companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework “Scrum” should be applied to install agility in the salesforce, improve sales performance, and resolve typical performance issues in sales organizations. It contains concrete guidelines, real-world examples, and useful tools to create the necessary change step by step and built to last.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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