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Barnes and Noble

Service Quality in Leisure, Events, Tourism and Sport

Current price: $148.30
Service Quality in Leisure, Events, Tourism and Sport
Service Quality in Leisure, Events, Tourism and Sport

Barnes and Noble

Service Quality in Leisure, Events, Tourism and Sport

Current price: $148.30
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Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it: * Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction. * Includes numerous case studies to help students apply classroom-based theory to practice. * Is packed with student-friendly pedagogy and full color illustrations throughout to enhance the learning experience. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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