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Barnes and Noble

Social Capital and its Impact on Born Transnational Firms

Current price: $54.99
Social Capital and its Impact on Born Transnational Firms
Social Capital and its Impact on Born Transnational Firms

Barnes and Noble

Social Capital and its Impact on Born Transnational Firms

Current price: $54.99
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Recent literature on international entrepreneurship hints toward an increasing number of firms engaging in business activities across national borders from or near their inception. Employing the transnational organization model to cope with hypercompetitive markets, the so-called born transnational firms represent a rather new prototype of such rapidly internationalizing firms and appear to be prime candidates of integrating value-added processes in multiple countries in a timely manner. Martin Krikken aims at shedding light on the nature of this distinct and under-researched type of international start-up by assessing the impact of social capital on its corporate flexibility. He illuminates how born transnational firms utilize networks of relationships to increase their capacity to adapt to environmental change.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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