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Barnes and Noble

Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word

Current price: $45.99
Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word
Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word

Barnes and Noble

Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word

Current price: $45.99
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Size: Paperback

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*Product Information may vary - to confirm product availability, pricing, and additional information please contact Barnes and Noble
UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You’ll use frameworks and patterns for content, methods to measure the content’s effectiveness, and processes to create the collaboration necessary for success. You’ll also structure your voice throughout so that the brand is easily recognizable to its audience.

More About Barnes and Noble at MarketFair Shoppes

Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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