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Strategies and Policies in Digital Convergence
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Barnes and Noble
Strategies and Policies in Digital Convergence
Current price: $165.00
Barnes and Noble
Strategies and Policies in Digital Convergence
Current price: $165.00
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Strategies and Policies in Digital Convergence
is the authoritative reference source describing issues in business strategy and public policy rising from digital convergence. Cutting-edge descriptions of mobile communications, broadband networks, and digital multimedia broadcast services are provided. This
Premier Reference Source
presents new business opportunities generated by digital convergence, and raises governance issues caused by this union. It provides a comprehensive overview of the technological aspects of digital convergence and the resulting business strategies and public policies.
is the authoritative reference source describing issues in business strategy and public policy rising from digital convergence. Cutting-edge descriptions of mobile communications, broadband networks, and digital multimedia broadcast services are provided. This
Premier Reference Source
presents new business opportunities generated by digital convergence, and raises governance issues caused by this union. It provides a comprehensive overview of the technological aspects of digital convergence and the resulting business strategies and public policies.
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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.
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