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Barnes and Noble

Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business / Edition 1

Current price: $54.99
Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business / Edition 1
Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business / Edition 1

Barnes and Noble

Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business / Edition 1

Current price: $54.99
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This book is a comprehensive guide for every marketing professional faced with the challenge of using marketing to convert scientific data into sales. It offers readers practical knowledge on how to use medical research data to maximise the revenue from their products.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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