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Barnes and Noble

the Australian Army Uniform and Government Clothing Factory: Innovation Twentieth Century

Current price: $139.99
the Australian Army Uniform and Government Clothing Factory: Innovation Twentieth Century
the Australian Army Uniform and Government Clothing Factory: Innovation Twentieth Century

Barnes and Noble

the Australian Army Uniform and Government Clothing Factory: Innovation Twentieth Century

Current price: $139.99
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Size: Hardcover

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This book reveals the business history of the Australian Government Clothing Factory as it introduced innovative changes in the production and design of the Australian Army uniform during the twentieth century. While adopting a Schumpeterian interpretation of the concept of innovation, Anneke van Mosseveld traces the driving forces behind innovation and delivers a comprehensive explanation of the resulting changes in the combat uniform. Using an array of archival sources, this book displays details of extensive collaborations between the factory, the Army and scientists in the development of camouflage patterns and military textiles. It uncovers a system of intellectual property management to protect the designs of the uniform, and delivers new insights into the wider economic influences and industry linkages of the Government owned factory.

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Barnes & Noble does business -- big business -- by the book. As the #1 bookseller in the US, it operates about 720 Barnes & Noble superstores (selling books, music, movies, and gifts) throughout all 50 US states and Washington, DC. The stores are typically 10,000 to 60,000 sq. ft. and stock between 60,000 and 200,000 book titles. Many of its locations contain Starbucks cafes, as well as music departments that carry more than 30,000 titles.

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