The Big Cheese is an irresistible hunk of cheddar! But when his number one place is challenged, will the Big Cheese realize there's more to life than winning? Jory John and Pete Oswald serve up another helping of delightful lessons in this new book about self-awareness and sportsmanship. The Big Cheese Plush is a powerful wheel of soft yellow fabric; complete with a bright leatherette rind, proud expression, and topped with an embroidered sport headband. Paired with the book, The Big Cheese is sure to win your heart!